"Traditionally, the military has relied almost solely on so-called hard sciences, like nuclear physics and chemistry. But as a simple regime-change operation in Iraq descended into a baffling counterinsurgency, it became clear that you can have the most advanced sensors, the toughest armor, the most precise GPS-guided munitions, but without any insight into the civilian population — or at least some sense of how they’ll react to your moves — your war effort is sunk."
on Wired http://ping.fm/arWLQ
